Back to News
  • ATV Product



Brea, CA (June 13, 2024) - Suzuki Motor USA (SMO) announces that it has built its 500,000th All-Terrain Vehicle (ATV) at its US-based manufacturing facility in Rome, Georgia.

Assembled at Suzuki Manufacturing of America Corporation (SMAC), the company’s dedicated ATV manufacturing plant, the milestone vehicle was achieved 22 years after the first Suzuki ATV rolled off the facility’s assembly line. Prior to the U.S. facility being opened in 2002, adult-sized Suzuki ATVs were manufactured in Japan. The 500,000th model built in the United States was Suzuki’s KingQuad 750AXi, the brand’s flagship ATV.

“We’re proud of this accomplishment and the significance of having built a half million ATVs in the United States,” said Masami Haga, President of SMO, and SMAC. “North America represents the largest ATV market in the world, and it’s important that these products are built here by skilled American workers.”  Haga also acknowledged the many United States-based suppliers providing components to Suzuki for inclusion in its ATV products.

Suzuki pioneered the first four-wheel ATV in 1982, and has been a leader in the category for over four decades. In the United States, Suzuki ATVs are sold through the Suzuki network of over 700 franchised dealers. Suzuki ATVs built in the United States are also distributed globally in nearly 25 countries.

All-Terrain Vehicles are used for a variety of outdoor recreational and industrial purposes including trail riding, hunting, agriculture, and light construction, among other things. Suzuki ATVs are valued by the market for their high quality, especially their reliability and durability. Suzuki will continue to provide highly valued ATVs to the market.

Suzuki plans to display the 500,000th unit at its SMAC headquarters, where it will serve as ongoing testimony to the Suzuki team’s dedication to manufacturing and engineering excellence.

Suzuki’s United States sales and distribution headquarters are in Brea, California. SMAC is a subsidiary of SMO.


A SMAC factory worker assembles a KingQuad as it makes its way
down the line.

 Suzuki KingQuad 750AXi ATV. in Cast Carbon


The KingQuad 750 is the flagship model in the Suzuki ATV lineup. Boasting a torque-rich EFI-fed 722cc single-cylinder engine, the 750 tackles the toughest jobs in no time.

  • Fully-independent suspension with ample wheel travel includes large diameter, gas-charged shock absorbers with five-way spring preload adjustment.
  • QuadMatic™ CVT-type automatic transmission provides versatility and convenience with a fender-mounted gate-type shifter for high/low range selection.
  • A compact, torque-sensing limited-slip front differential offers potent traction plus light steering. A differential-lock system provides serious 4WD traction.

2024 Suzuki KingQuad 500AXi Power Steering SE in Armored Blue Gray

Sharing the same platform as the 750, the KingQuad 500 offers a mid-size motor with all the same great premium features. 

  • Polyethylene skid plates provide protection with minimal resistance over rocks and rough terrain. Durable plastic guards protect the front and rear half shafts.
  • The receiver-type trailer hitch mount makes it easy to select the type of equipment you want to move with the KingQuad’s higher towing capacity (up to 1322 pounds).
  • The sealed, multi-plate rear brake system’s foot brake lever ratio provides great rider control. The rear brake’s clutch-type design means high durability, reduced unsprung weight, and low maintenance.


2024 Suzuki KingQuad 400ASi SE in Camo

From the most remote areas to the most everyday tasks, the Suzuki KingQuad 400 has what it takes to get the job done.

  • The KingQuad 400ASi SE’s fuel-injected 376cc four-stroke, four-valve engine produces efficient power and drivability.
  • Heavy-duty front and rear cargo racks let you take advantage of the ATV’s superb load capabilities. Wrinkle paint finish on the racks and front bumper is durable and scratch resistant.
  • Suzuki Advanced Cooling System (SACS) uses an oil cooler and thermostat-controlled cooling fan to shed engine heat during hard work or cargo hauling.